We leverage powerful data to find and negotiate the best locations for your brand.
Three Step Transformation
- Understand your goals and challenges
- Develop a scope of work + process for partnership
- Get started negotiating transformational deals for your real estate portfolio.
TENANT REPRESENTATION
Identifying optimal retail locations in a complex market is not easy.
It requires expert negotiators, data-backed insights, and a brand advocate who can operate as an extension of your brand. Partnering with ASG for tenant representation brings several benefits such as:
Matt Reid, VP, Tenant Representation, shares why he brought his talents to ASG.
Meet Your Experts
Doug & Matt are experts at locating and negotiating the best, brand-right deals for retailers. Together, they act as extensions of your brand, negotiating your deals as partners and not brokers. Their relationships with landlords and expertise enable them to be strategic in their decision making. Doug & Matt will be champions for your brand and negotiate what’s best for you, not the landlords.








INTERCONNECTED RETAIL LIFECYCLE
Tenant Rep & Experience Design: Store Experience as a Lease Negotiation Tool
A well-designed, high-traffic store can be a landlord asset, opening opportunities for co-investment in tenant improvements. Thanks to our integrated structure, TR and Experience Design teams can position concepts for better lease results. For example:
Store Positioning
TR teams work with Experience Design to create proposals that show how store refreshes or new concepts can benefit the overall shopping center or development.
Highlight Value
This approach turns lease negotiations into value-driven discussions, securing better terms, tenant allowances, or shared investment in store buildouts.
Brand Leverage
The result? Negotiations shift from cost containment to strategic investment, giving brands leverage and financial flexibility. Learn more about Experience Design support >>
In 2024 we negotiated
in savings across 135 locations.
LET’s GET STARTED
Three Step Transformation
- Understand your goals and challenges
- Develop a scope of work + process for partnership
- Get started negotiating transformational deals for your real estate portfolio.