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ASG Welcomes Paul Hiers as New CFO

 ASG Welcomes Paul Hiers as New CFO 1440 428 ASG

ASG Welcomes Paul Hiers as New CFO Asset Strategies Group (ASG) is pleased to announce Paul Hiers has rejoined ASG as its Chief Financial Officer. Paul is no stranger to ASG, having co-founded the company more than 25 years ago with Steve Morris. He helped develop the financial and business processes for ASG’s services and…

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ASG Rebrands as a Commitment to Business Transformation

 ASG Rebrands as a Commitment to Business Transformation 1440 428 ASG

Retail can serve a higher need, a greater purpose. At Asset Strategies Group (ASG) we believe connection is that purpose. It’s why we’re here. We are rebranding to show our strength in the power of connection, rebranding to show that connection can lead to purpose, rebranding to find true meaning. We believe a more connected…

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Livestream Retail for the Win

 Livestream Retail for the Win 1440 428 ASG

Bloomingdale’s hosted livestream retail events throughout the pandemic, inviting customers to join them on Zoom calls and learn about the latest footwear and fashion trends. Customers were treated to special opportunities to buy merchandise and were incentivized to do so. Post-pandemic, livestream is becoming a more viable option for brands to reach their customers –…

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Creating Memorable Customer Experiences

 Creating Memorable Customer Experiences 1440 428 ASG

Everything about retail has changed, but that’s not a bad thing. The needs and wants of customers have changed dramatically since the onset of the pandemic, and that brings opportunity for retailers. Social media, SMS, chat: all of these communication tools have changed how we interact with customers and how truly connected to them we…

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Minding the Retail Gap

 Minding the Retail Gap 1440 428 ASG

We have been talking about redefining retail for a long time, but some retailers are falling behind. In fact, the retail gap between outperformers and the rest of retail is becoming wider, according to McKinsey, and “those that wish to keep up need to speed up.” The report offers great insight into the state of…

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Sustainability – The Future of Retail

 Sustainability – The Future of Retail 1440 428 ASG

The June 2021 PwC Global Consumer Insights Pulse Survey of more than 8,600 consumers in 22 territories revealed that 59% are more price-oriented and 50% are more eco-friendly. Sustainability can be exemplified in many ways, but retail sits at the juxtaposition between manufacturer and consumer and has a powerful seat at the table when it…

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